Greg Richards Managing Director, Co-Founder

Greg Richards has eighteen years of strategy, marketing, engineering, economics and expert support experience for companies including Keystone Strategy, IDEO, Hewlett Packard, Microsoft and Edge Innovations. As an engineer, he led large robotics development teams for numerous film industry products, and developed patented breakthroughs in "Steady Cam" technology that now dominate hand-held motion picture photography. In 1998, Greg co-founded Dynamic Transactions, Inc., an Internet payment software technology provider for banks and bank service providers which was later sold to E-Time Capital, a supply chain management company. In 2001, Greg joined Model N, Inc., a J2EE enterprise software company, where he lead the product marketing and management teams building enterprise contract management and pricing applications. Model N software powers the contract and pricing processes of Fortune 500 firms including J&J, Guidant, Owens Illinois, and CR Bard.

While at Keystone, Greg has led over one hundred engagements with Fortune 500 companies in areas ranging from software strategy to semiconductor process innovation, and from search advertising strategy to venture capital and start-up incubation.

Greg holds an M.B.A. from the Harvard Business School, an M.S. in engineering from Stanford University, and a B.S. in engineering from Texas A&M University.